In the postmodern globalized society the relation between secularism and religion, and how this affects collective identity, appears in new and sometimes unforeseen connotations, thus opening an area of renewed sociological research, which is likely to lead eventually to theoretical developments. This paper, by Edit Elchanani, is part of a larger project on Jewish identity in Israel which is being carried out at the Sociological Institute for Community Studies, Bar-llan University. It reports on research concerning a particular group of outstanding Israeli writers, media personalities and other professionals, who declare themselves as having a secular Jewish identity. Elchanani highlights their definitions of their own identity and the way they perceive their place in the Israeli national culture and society. The paper contains a great deal of valuable raw material, meaningfully arranged in sections relating to the various aspects of Jewish identity. Further analysis will integrate this facet into the overall framework of the research project on Jewish identity in Israel.