Public Relations Standards and Ethics in Jewish Communal Service

By Louis Stein

Jewish Communal Service Association of North America (JCSA), National Conference of Jewish Communal Service, Fall 1960

The young profession of public relations (PR) was starting to make its first inroads into Jewish communal service in the late 1950s. An internal survey revealed that Jewish public relations professionals had many of the same strengths and struggles as PR professionals in non-Jewish fields. The increasing effect of PR on Jewish and non-Jewish institutions was reflected in the increasing number of educational opportunities in the field in national universities and in the development of codes of ethics for PR associations. Ultimately, the author predicts and looks forward to an ever-strengthening bond between the fields of PR and Jewish communal service.

Topic: Jewish Communal Service, Media, Survey, Jewish Organizations

Name of Publication: Journal of Jewish Communal Service

Editor: Sherman, Sanford N.

Volume/Issue: Vol. 37/No. 1

Page Number(s): 124-130

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Genre: Conference Presentation

Coverage: United States

Language: English

Copyright Holder: Publisher

Copyright Information: Download for personal use, freely distribute link

Bibliographic Information:
Stein, Louis. Public Relations Standards and Ethics in Jewish Communal Service. Journal of Jewish Communal Service. Jewish Communal Service Association of North America (JCSA),National Conference of Jewish Communal Service. Fall 1960: 124-130. http://www.bjpa.org/Publications/details.cfm?PublicationID=3980


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