The "Gift" as a New Paradigm: A Discussion with Jeffrey Solomon, Sandy Cardin, and Rabbi David Gedzelman

By Joanna S. Ballantine

Jewish Communal Service Association of North America (JCSA), Spring 2009

Birthright Israel, from its inception, was treated as a "gift from the Jewish people" despite market research that indicated a $250 price tag would help participants take the experience more seriously. Three major contributors to Birthright Israel discuss the importance and impact of the ten-day trip being a gift, emphasizing its overwhelmingly positive reception by participants, its role in changing the perspective of what it means to be Jewish in America, and its effect on other Jewish philanthropic ventures. David Gedzelman summarizes: "When those who have not been involved with Jewish life receive a gift from the Jewish people, it sends the message that being Jewish is itself a gift. The more we design educational experiences that drive this message home, the more that gift will be reinforced writ large and the more American Jews will regard being Jewish as value added to their lives."

Topic: Philanthropy and Fundraising, Development, Jewish Identification, Engagement, Israel Experience, Fundraising and Philanthropy, Students

Name of Publication: Journal of Jewish Communal Service

Editor: Gail Naron

Volume/Issue: Vol.84/no.1/2

Page Number(s): 74-81

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Genre: Other

Coverage: United States

Language: English

Copyright Holder: Publisher

Copyright Information: Download for personal use, freely distribute link

Bibliographic Information:
Ballantine, Joanna S. The "Gift" as a New Paradigm: A Discussion with Jeffrey Solomon, Sandy Cardin, and Rabbi David Gedzelman. Journal of Jewish Communal Service. Jewish Communal Service Association of North America (JCSA). Spring 2009: 74-81. http://www.bjpa.org/Publications/details.cfm?PublicationID=4117


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