The Application of Social Marketing Principles to Educator Recruitment and Retention

By Carol Schechter

Jewish Education Service of North America (JESNA), Spring 2004

The author outlines the ways in which national, communal and individual organizations in Jewish education can utilize social marketing principles and techniques to encourage recruitment and retention of Jewish educators.

Topic: Professionalism, Education, Employment, Jobs

Name of Publication: Agenda: Jewish Education

Volume/Issue: Vol.17

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Genre: Other

Coverage: United States

Language: English

Copyright Information: Download for personal use, freely distribute link

Bibliographic Information:
Schechter, Carol. The Application of Social Marketing Principles to Educator Recruitment and Retention. Agenda: Jewish Education. Jewish Education Service of North America (JESNA). Spring 2004: http://www.bjpa.org/Publications/details.cfm?PublicationID=977


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